TOP 25 BRANDS IN INDIAN ICT INDUSTRY 2019 - GOOGLE LLC
KEY DIFFERENTIATOR: Google is an American multinational technology company and is considered one of the Big Four technology companies, alongside Amazon, Apple and Facebook. In August 2015, Google announced plans to reorganize its various interests as a conglomerate called Alphabet Inc. and so Google will continue to be the umbrella company for Alphabet’s Internet interests. On March 19, 2019, Google announced that it would enter the video game market, launching a cloud gaming platform called Google Stadia.
PRODUCTS & SOLUTIONS: Search Tools (Google Search, Google Images, YouTube, Google News, Google Assistant, Google Analytics), Advertising Tools & Services (Google Ads, Google AdSense), Communication & Publication Tools (Google Docs, Google Drive, Google Calendar, G Suite, Gmail, Blogger), Development Tools, Map-related products (Google Maps), Operating Systems (Android, Chrome OS), Nexus Tablets, Chromecast, Google Glass, Google Pixel smartphone.
BRAND VISIBILITY: As of 2017, Google is the most valuable brand in the world. Google.com is the most visited website in the world, while several other Google services also figure in the top 100 most visited websites, including YouTube and Blogger.
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