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Mobiistar to launch a series of Selfie Smartphones exclusively offline


By MYBRANDBOOK


Mobiistar to launch a series of Selfie Smartphones exclusively offline

International smartphone brand Mobiistar has announced its entry into India’s offline market, bringing a range of 5 selfie-centric smartphones. With its brand promise to “Enjoy More” by bringing uncompromised user experience, Mobiistar showcases its commitment to India by taking a step further in offering a great selfie experience at affordable price points with 5 smartphones. To bolster its operation pan India, Mobiistar is going to partner with 600 distributors across the country for its seamless entry to the offline market. The company also has over 1,000 service centres pan India to live up to its promise of best-in-class customer experience. All the devices will be available at stores across the country, from 1st August.

 

Mobiistar’s new range is available at extremely attractive prices. The C1 Lite will be available at Rs.4,340, C1 at Rs.5,400, C2 at Rs.6,300, E1 Selfie at Rs.8,400 and X1 Dual at Rs.10,500, thus giving consumers smartphones at every price option between the 5k and 11k segment.

 

Carl Ngo, Co-Founder & CEO, Mobiistar, India and Global, says, “While we entered the country in May, we wanted to highlight our strong commitment towards the country by establishing ourselves more deeply into its ecosystem. 70% of India’s smartphone market is offline and even before coming into the country we knew we would eventually take our product portfolio offline. Our phones cater to the selfie-driven Indian who is also cost conscious, thus Mobiistar provides a meaningful user experience with affordability.”

 

The new range of smartphones will empower users to capture superfine selfies and group selfies, giving them opportunities to shine brighter. The X1 Dual is equipped with 13-megapixel and 8-megapixel dual selfie cameras. The X1 Dual has a specialized 120-degree wide-angle 8-megapixel camera which captures a wider view. This allows even more people to enter the frame and be part of those precious memories. The phone also comes equipped with a 13-megapixel rear camera.

 

The E1 Selfie smartphone, on the other hand, sports a 13-megapixel selfie camera and 13-megapixel rear camera with autofocus and LED flash. The E1 Selfie produces exceptionally clear and bright images that are best in the segment. More details, contrast and colour ranges are captured, to reveal a brighter, clearer and more vibrant photo.

 

The C2 comes with an 8-megapixel selfie camera and an 8-megapixel rear camera for detailed selfies. Equipped with autofocus and LED flash, the device is definitely value-for- money at the range it has entered the market.

 

Sporting an 8-megapixel front camera and a 5-megapixel rear camera, the C1 is a specimen of India’s love for selfies. Available at a very tempting price point and equipped with a great camera, the C1 holds immense promise to shine.

 

The C Lite comes with a 5-megapixel selfie camera and a 5-megapixel rear camera creating a good balance between features and affordability.

 

All 5 phones are equipped with an indispensable feature that is the result of studying hundreds of facial scenarios. With a 7-level face beauty mode and upgraded photo-processing algorithms, the beauty filter is optimized to capture selfie photos that can brighten and soften the skin, enlarge eyes and enhance the v-line of the face. It has been carefully designed to highlight beauty, but never at the expense of looking unnatural.

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