It is an open secret that Google owns the android. It has bought Android, Inc., a software company located in Silicon Valley before Google acquired it in 2005. Now the Android operating system is owned by Google. Investors and electronics industry analysts have questioned Google’s true intentions for entering the mobile market space since that acquisition. The emergence of Android stands as the strong competition to Apple in this similar field. The recent temporary ban from the Android app store 'arm-twisting’ by Google shows , PayTm is a strong competition for Google pay in India.

The fantasy “Paytm Cricket League”, in which users could win cash rewards based on the actual performance of cricketers in the IPL. Internet-based games where users win rewards for creating virtual teams based on the performance of their actual counterparts.

Paytm First Games features a wide range of games such as Rummy, Poker, Fantasy Cricket and several others. As per the public, the reason for the Google to ban Paytm comes in the light of Paytm violating Google's stringent policies related to betting and gambling. Paytm first has attracted millions of players and is known for hosting esports tournaments, which attracted millions of players and is known for hosting esports tournaments.

At the same time, many believe that the move is a strategic one, keeping in mind that one of the country's most lucrative sporting events, the Indian Premier League begins in a day and has a notorious history for attracting gamblers. With this ban, Paytm's sports subsidiary Paytm First Games is expected to take a significant hit, considering the number of active players involved.

It is a virtual fighting among the world’s leading Internet company and the application and a giant developer and the operator which has large mobile app store and a strong competition with each other’s products including Paytm vs Google pay and Google Play Games Vs Paytm First Games.

Paytm First games formula says:

Under Paytm’s offer, users would receive virtual stickers depicting cricketers playing in the IPL upon adding a minimum of Rs 500 in their Paytm wallet. The users could then enter these players in a virtual team - and earn points based on how those players performed in actual matches. At the end of the tournament, the top 1 lakh participants - ranked on the basis of cumulative points earned - would receive a scratch card, which would enable them to win up to Rs 1 lakh.

As per Google, "We don’t allow online casinos or support any unregulated gambling apps that facilitate sports betting. This includes if an app leads consumers to an external website that allows them to participate in paid tournaments to win real money or cash prizes, it is a violation of our policies"

When an app violates these policies, we notify the developer of the violation and remove the app from Google Play until the developer brings the app into compliance. And in the case where there are repeated policy violations, we may take more serious action which may include terminating Google Play Developer accounts.

Where was the gap ?

Google pulled the Paytm app from its app store after a repeat pattern of violations of Google Play Store guidelines by the Indian firm.

Paytm, which is locked in a battle against Google to win India’s payments market, has been frustrated at Google’s policies - which it argues gives Google an unfair advantage - for several past quarters over how the Android maker is limiting its marketing campaigns to acquire new users.

The explanation provided by Google to Paytm for why it pulled the Indian firm’s app this week from its app store is the latest attempt by the company to thwart the Noida-headquartered firm’s ability to acquire new users, Paytm executives said.

In a blog post Paytm posted Sunday evening (local India time), the Indian firm said Google took issue with the company for giving customers cash back and scratch cards for initiating transactions over UPI, a government-backed payments infrastructure in India that has become the most popular way for people to exchange money digitally in the country.

Paytm said it rolled out this new version of scratch cards that are linked to cricket on September 11. Users collected these cricket-themed stickers for sending money to others, or making transactions such as topping up credit on their phone or paying their broadband or electricity bill.

In a statement a Google spokesperson said, “offering cashbacks and vouchers alone do not constitute a violation of our Google Play gambling policies” and that Play Store “policies are applied and enforced on all developers consistently.”

Previously, Google Play Store in India has long prohibited apps that promote gambling, such as betting on sporting events, and Google has raised concerns about Paytm’s marquee app promoting Paytm First Games, a fantasy sports app run by Paytm.

Could anyone say on the act of Google ?

Paytm competes with Google Pay in India’s digital payments space. Google Pay too, offers cashback promotions on the app. However, Google had taken issue with Paytm allowing participants in its offer to earn cash on the basis of the performance of players selected by them in an actual IPL match.

An expert says, the Indian authority has to have some control of the app providers including Android and IoS, a new policy has to come up to regulate the app owners in the country. There has to a proper KYC before uploading of any app in either or any app, so that there would a strict control on the compliances.

In the same day evening, after the app had been restored after a gap of Five and half hour duration of outage on Google, Paytm’s chief executive officer Vijay Shekhar Sharma tweeted: “We launched a UPI CashBack campaign this morning. Our app got suspended by Google for this. India, you decide if giving cash back is gambling.”

As per the report, PhonePe, a Walmart-owned payments app in India, also promoted Dream11, the most popular fantasy sports app in the country, and got away without any action.

Now a question comes is there any role of authorities comes to the picture? Who win the game and who loses( Google Vs Paytm)? How much market Paytm has lost ? Going forward will any technology giant will venture into development of native apps, which could give the power of automation by the state. With this no monopoly of either Android or IOS to take place, ultimately the looser are we, the users of the app !

With all the things happening, we can clearly see that there is spike in the on-line gaming, which is getting popular now a days.