Streaming company Netflix to open its retail stores
By MYBRANDBOOK
Netflix is planning to get into retail and will open its physical stores. The streaming company plans to open brick-and-mortar retail locations called Netflix House. The streaming giant plans to open the first two locations in the U.S. in 2025, followed by global expansion.
At its retail stores, the company will offer merchandise inspired by its hit shows. The stores will also host dining experiences and live events. The restaurant will serve up items from the streaming platform’s food-based reality shows, with a wide range of options from fast casual to high-end dining, according to reports
“We’ve seen how much fans love to immerse themselves in the world of our movies and TV shows, and we’ve been thinking a lot about how we take that to the next level," Josh Simon, Netflix’s VP of consumer products said.
Netflix House would not be Netflix’s first entry into retail or dining.
In 2021, the company launched an online merchandise store that sells merchandise related to its shows. And in 2022, Netflix announced it was opening in-store Netflix hubs in more than 2,400 Walmart stores nationwide. The shop sells items tied to popular Netflix programs and movies and gift cards.
In addition, over the years the company has launched some 40 pop-up experiences across 20 cities, Bloomberg noted. For holiday 2022, Netflix opened a pop-up at The Grove in Los Angeles. The 10,000-sq.-ft. store, open from October to early January, sold limited-edition merchandise based on popular Netflix shows. It also featured photo-ready vignettes featuring life-size versions of notable Netflix characters.
BREAKING NEWS
TECHNO TRENDS
The latest version of X helps prevent deepfakes on social medi
To combat deepfakes and shallowfakes, Elon Musk revealed a new update t...
India and Namibia collaborate on a payment system similar to U
Once operational, the platform will enable digital transactions in Namibia,...
Sebi issues show-cause notices to six Adani group firms
Sebi issued show-cause notices to six Adani Group firms, including Adani ...
Microsoft to build a new data centre to support Thailand's tec
Microsoft has revealed intentions to construct a regional data centre as w...
E-Magazine
TECHNOTAINMENT
Airtel Xstream Play strengthens regional content library, part
Bharti Airtel (“Airtel”), one of India’s leading telecommunications
ED attaches Raj Kundra, Shilpa Shetty’s Rs 97 crore worth as
The Enforcement Directorate (ED) has seized businessman Raj Kundra's pro
MOVERS & SHAKERS
UiPath ropes in Raghu Malpani as Chief Technology Officer
UiPath has announced Raghu Malpani as Chief Technology Officer. Malpani w
DigiCert names Atri Chatterjee as CMO
DigiCert has announced the appointment of Atri Chatterjee as Chief Market
OPEN YOUR EYES
INTERVIEWS
ETEK building a cybersecurity aware community
ETEK is a Global Managed Security Services expert with 30 years of experien
IceWarp positioning itself as a disruptor in the Email and col
Post pandemic, the digital evolution has evolved. With most organizations a
HOT PICK
COLORFUL rolls out an array of gaming laptops
COLORFUL launched its incredible series of COLORFUL EVOL P15 gaming laptop
Dell Technologies launches new AI-powered commercial PC portfo
Dell Technologies has launched the broadest portfolio of commercial AI lap
MAKE IN INDIA BRANDS
STERLITE TECHNOLOGIES LTD.
SAFE SECURITY SERVICES PVT. LTD.
CP PLUS INDIA PVT. LTD.
SAMSUNG INDIA ELECTRONICS PVT. LTD.
EMINENT CIO'S OF INDIA
ICONS OF INDIA
Technology Icons Of India 2023: Lt Gen (Dr.) Rajesh Pant (Retd.)
LT Gen(Dr.) Rajesh Panth (Retd.), National cyber security coordination...
Technology Icons Of India 2023: Sunil Gupta
Sunil Gupta is the Co-founder, Managing Partner & CEO of Yotta Infrast...
Technology Icons Of India 2023: Ajit Balakrishnan
The Company markets specific channels, community features, local langu...
PARTNER SPEAKERS
PSU
RailTel connecting every corner of India
RailTel is an ICT provider and one of the largest neutral telecom infr...
NPCI leading India towards Digital payments
The National Payments Corporation of India (NPCI) is an initiative tak...
C-DAC keeps India ahead in IT & Electronics R&D space
Centre for Development of Advanced Computing (C-DAC) is the premier R&...
VIDEOS
Top 25 Brands
Value-Added Distribution
M. TECH SOLUTIONS (I) PVT. LTD.
M.Tech is a leading cyber security and network performance solutions ...
FORTUNE MARKETING PVT. LTD.
Delhi based Fortune Marketing, An ISO 9001:2008 company, distributes ...
EXCLUSIVE NETWORKS SALES INDIA PVT. LTD.
Exclusive Networks is a globally trusted cybersecurity specialist hel...
ITFORUM 2024
WIITF 2024
CMO of the Year
WOMEN LEADERSHIP
EMINENT CIO's OF INDIA
TRENDS IN TECHNOLOGY
MORE VIDEOS
ADVERTISEMENTS
TECHNOLOGY DISRUPTION
UNICORNS REVOLUTIONISING
