Most Trusted Brands 2023 : Zoom Communications Ltd.
By MYBRANDBOOK
ERIC YUAN
CEO - Zoom Communications Ltd.
UNIQUE DIFFERENTIATION: A communications technology company headquartered in San Jose, California, Zoom provides video telephony and online chat services through a cloud-based peer-to-peer software platform. Zoom offers high-quality video and audio and has a bunch of unique differentiation strategies that help it to stand out from its competitors.
PRODUCTS & SERVICES: Zoom Meetings, Chat, Webinars and Phone all work together as one unified communications solution, with the ability to navigate between them. Zoom Apps are built to optimize meeting workflows and can be used across a range of platforms, such as Windows, MAC, iOS and many more, making it widely accessible. Its products include Zoom One, Zoom Spaces, Zoom Events, and Zoom Contact Center. Zoom recently launched key features of Zoom IQ, a smart companion that empowers collaboration and unlocks people’s potential through generative AI.
BRAND POWER: Zoom unifies cloud video conferencing, simple online meetings, and cross platform group chat into one easy-to-use platform. Among dozens of video conferencing services, Zoom has emerged as a huge disruptive innovation from the pandemic, owing to its modern, video-first unified communications with an easy and reliable performance.
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