Former Indian cricketer Sachin Tendulkar has invested in pre-owned cars platform Spinny. He is also a strategic investor in the company and is Spinny’s lead brand endorser.

“Entrepreneurs of today are creating solutions that cater to this ambition. The team has adopted timeless values to achieve excellence in their business - trust, transparency and integrity," said Tendulkar.

The company said that along with the endorsers, Spinny’s customers will lead a series of marketing initiatives over the next year.

“We strive to instill Sachin's abilities in everything we do and Spinny’s outlook to solve real customer problems. Having him onboard with Spinny is absolutely heart-warming, and we are proud to welcome our newest captain of Squad Spinny, Sachin Ramesh Tendulkar," said Niraj Singh, Founder and CEO, Spinny.

Spinny is a used car retailing platform in India operated by Valuedrive Technologies Pvt Ltd and backed by Tiger Global Management, and recently became India's 39th unicorn. It has 15 car hubs that operate across eight cities- Delhi-NCR, Bangalore, Mumbai, Pune, Hyderabad, Chennai, Kolkata, and Ahmedabad.