April 8 2025
VARs2026

Powering India’s AI-Driven Technology Infrastructure and Ecosystem

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Rajesh Goenka
Director & CEO - Rashi Peripherals Limited

 

Future of India’s IT Landscape
India’s Information Technology industry is entering a high-growth phase, driven by the rapid adoption of AI-compatible hardware, expansion of data centers, and an increased focus on cybersecurity and surveillance solutions. These shifts are creating strong demand for reliable, scalable IT infrastructure across sectors and geographies.

At RP tech, our contribution lies in enabling this growth on a scale. With partnerships across 80+ global technology brands, a strong network of 55 branches and 70 warehouses, and a wide portfolio of value-added services, we ensure seamless availability of advanced IT hardware solutions across the country. Our focus on high-growth segments such as AI-powered computing, enterprise and embedded solutions further strengthens our role in supporting India’s ongoing digital transformation.

 

Standing Out in an AI-Driven Market
In an increasingly competitive and AI-driven market, our differentiation comes from scale, reach, and execution. RP tech combines deep market penetration across Tier 2 and Tier 3 cities with a comprehensive portfolio from leading global technology brands.

We complement this with strong value-added capabilities, including pre-sales support, solution design, warranty management, and channel financing, which enhance operational efficiency for our partners.

Additionally, we are investing in continuous knowledge-building through AI-focused training workshops for our teams and regular channel roadshows to keep our B2B ecosystem aligned with evolving technology trends. This integrated approach allows us to remain relevant and responsive in a fast-changing market.


Investments & Strategic Partnerships
As we look at 2026 and beyond, our focus is on strengthening both our portfolio and ecosystem. We are actively expanding brand partnerships while building capabilities in emerging verticals such as embedded solutions and semiconductors to drive diversified growth.

We are also exploring opportunities across sectors to remain aligned with evolving market demand. Investments in digital infrastructure and channel marketing initiatives, are helping us enhance technical capabilities and operational resilience.

These steps enable us to effectively navigate challenges such as current scenario of global shortage of IT hardware while continuing to deliver value across our ecosystem.

 

Building Long-Term Trusted Relationships
At RP tech, we position ourselves as an extended arm of our brand partners by supporting them beyond distribution through value-added services and strategic alignment on market positioning.

For our channel ecosystem, we drive engagement through structured initiatives such as channel business forum (CBF), and the Platinum Partner Program, which focus on capability building and market activation.

This is complemented by consistent support ensuring that partners are equipped to grow alongside us. Our partner first approach and long-term commitment to enabling channel success have been key to building a strong and trusted network of over 10,000 partners.