Snapchat launches Minis - third-party apps that live inside chat
By MYBRANDBOOK
Snapchat debuted Minis, a collection of lightweight third-party apps that come to life inside the app’s Chat, at Snap’s Partner Summit.
Snap Minis, bite-sized apps that can be accessed only inside the app’s Chat live alongside games in a keyboard tab on the user’s chat screen. When the user taps on them, the Mini selected goes full-screen. Like Snap Games, Minis are built using HTML5 and can be quickly called up without a download on the user’s phone.
For now, Snapchat has only a few partners that let users do things like order movie tickets (Atom Tickets), order festival tickets (Coachella), compare class schedules (Saturn), studying a flashcard deck (Tembo) or going through a guided meditation (Headspace.)
Developers can create Minis via Snapchat’s developer platform Snap Kit.
“I think we have always thought that these developers and brands shouldn’t really be posing as your friends, that was one of the initial product concerns that we had with chatbots,” Snap VP of Product Will Wu explained.
Snap detailed the first seven Minis (listed below) that will begin rolling out to the app next month.
Coachella – At the next Coachella, coordinate and plan your festival lineup with your friends.
Headspace – With the Headspace Mini, Snapchatters can kick back with quick meditations and send encouraging messages to boost friends in need.
Let’s Do It (Snap Inc.) – When you and your friends need to make a decision as a group, Let’s Do It helps pick your next move.
Movie Tickets by Atom – Choose a show time at a local theater, select the best seats together, and individually pay for tickets to see the show. Stream the latest movie trailers and share them with friends.
Prediction Master – From Mammoth Media, Prediction Master serves timely questions on everything from the Stock Market to sneaker drops, so Snapchatters can see which of their friends is the true psychic.
Saturn – The Saturn Mini helps students share and compare their class schedules.
Tembo – Create flashcard decks with friends on Snapchat, to help cram for your next exam.
BREAKING NEWS
TECHNO TRENDS
The government of India intends to construct a single portal f
A single portal will be launched by the Indian government to list all of it...
OpenAI offers GPT-4o, a faster model available to all users at
GPT-4o, a faster and more sophisticated AI model, is made available to all...
Paytm brings UPI Lite Wallet for low-value transactions
Paytm’s parent company One97 Communications (OCL) is emphasizing upon UP...
BHIM to join e-commerce, competing with PhonePe and Google Pay
The government-supported payment software BHIM is getting ready to join t...
E-Magazine
TECHNOTAINMENT
Airtel Xstream Play strengthens regional content library, part
Bharti Airtel (“Airtel”), one of India’s leading telecommunications
ED attaches Raj Kundra, Shilpa Shetty’s Rs 97 crore worth as
The Enforcement Directorate (ED) has seized businessman Raj Kundra's pro
MOVERS & SHAKERS
Clover Infotech appointed Subham Banerjee as CDO
Clover Infotech has announced the appointment of Subham Banerjee as its Ch
Saviynt ropes in Sanjeevi Kumar as new Sales Director in India
The cloud-native identity and governance platform solutions provider Saviy
OPEN YOUR EYES
INTERVIEWS
India continues to be a key contributor in Hitachi Vantara’s
The brand strategy of Hitachi Vantara is tied to further expanding the Hita
Check Point takes pride in providing customers with the best c
Check Point has categorized its 80 products and technologies into four main
HOT PICK
COLORFUL rolls out an array of gaming laptops
COLORFUL launched its incredible series of COLORFUL EVOL P15 gaming laptop
Dell Technologies launches new AI-powered commercial PC portfo
Dell Technologies has launched the broadest portfolio of commercial AI lap
MAKE IN INDIA BRANDS
DRUVA SOFTWARE PVT. LTD.
WIPRO LTD.
MATRIX COMSEC PVT. LTD.
BHARAT ELECTRONICS LTD.
EMINENT CIO'S OF INDIA
ICONS OF INDIA
Technology Icons Of India 2023: Josh Foulger
Josh is the Country Head of India and MD of Bharat FIH Ltd (A Foxconn ...
Technology Icons Of India 2023: Rajiv Memani
As Chair of the EY Global Emerging Markets Committee, Rajiv connects e...
Technology Icons Of India 2023: C P Gurnani
CP Gurnani (popularly known as ‘CP’ within his peer group), is the...
PARTNER SPEAKERS
PSU
HPCL is transforming the energy landscape, across the nation and beyond
HPCL is world-class energy company known for caring and delighting the...
GSTN aims to integrate indirect tax ecosystem on a shared IT infrastructure
Goods and Services Tax Network (GSTN) has built Indirect Taxation plat...
NIC bridging the digital divide and supporting government in eGovernance
The National Informatics Centre (NIC) is an Indian government departme...
VIDEOS
Top 25 Brands
Value-Added Distribution
IRIS GLOBAL SERVICES PVT. LTD.
Iris Global services is one of the leading distribution houses that d...
TECH DATA, A TD SYNNEX COMPANY
Tech Data Corporation was an American multinational distribution compa...
NETPOLEON SOLUTIONS
Netpoleon Group is a Value-Added Distributor (VAD) of Network Security...
ITFORUM 2024
WIITF 2024
CMO of the Year
WOMEN LEADERSHIP
EMINENT CIO's OF INDIA
TRENDS IN TECHNOLOGY
MORE VIDEOS
ADVERTISEMENTS
TECHNOLOGY DISRUPTION
UNICORNS REVOLUTIONISING
