Lakshmana Vadaga, Head – IT Adlabs Entertainment Ltd.
By MYBRANDBOOK
Redefined CIO role
The role of CIO is getting changed from operating to orchestrating IT as a result of digitization, which generally means quicker convergence of technology trends, shifting business expectations, and new corporate or organizational objectives. To adjust in these circumstances, CIOs are spending an average of two additional days per month on business leadership compared to three years ago. Those at the helm of top-performing organizations put even more emphasis on strategic corporate issues, with four additional days spent on executive leadership topics outside their core jurisdiction. “While IT delivery is still a responsibility of the CIO, achieving revenue growth and developing digital transformation were identified most often as top business priorities for organizations. “If CIOs want to remain relevant, they need to align their activities with the business priorities of their organizations.” There seems to be a positive correlation between the empowerment of the CIO function and digital maturity. The more advanced an organization’s digital agenda, the more likely it is that the CIO has a seat in the boardroom.
Innovations & ROI
The company started developing in-house applications like ticketing for new amusement park. The same application will be implemented in the existing park in 2019. Due to this initiative, we are saving Rs. 30-40 Lacs for each park and also Rs. 15 Lacs AMC cost for existing park.
Key Priorities
We have two key priorities for 2019 i.e. controlling the expenditure and making IT as revenue center. Entire Park wide hardware (POS, Printers, Servers) is maintained by in-house team. If any issue happens with devices which were imported earlier, we are trying to get it repair with local vendor. Due to this initiative, our expenditure has drastically reduced.
“We are trying to reinvent new hardware for ease of customer experience. We started using handheld terminal which has got in-built printer, barcode scanner, RFID. This works on Wi-Fi or GPRS.”
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