HP Inc. - Top 25 Brands in indian ICT Industry
By MYBRANDBOOK
Dion Weisler
President & CEO
KEY DIFFERENTIATOR: Hewlett Packard Inc. (formerly known as Hewlett-Packard) is an American technology company, which develops personal computers (PCs), printers and 3D printing solutions, it has managed to retain its position as the no. 1 across all product categories. The reason of success behind it is to keep reinventing products with a vision to create technology that makes life better for everyone and everywhere, around the globe.
PRODUCTS & SOLUTIONS: Personal Computers (Desktops & Laptops), Printers, Digital Press, 3D Printers, Scanners, Copiers, Displays.
BRAND VISIBILITY: In November 2015, Hewlett-Packard was renamed to HP Inc., after the company enterprise business was spun off and renamed Hewlett Packard Enterprise. Talking of the India market, HP is betting big on premium laptops to drive sales as the company sees a surge in demand for these devices. This comes in the wake of the launch of its premium Spectre range comprising of HP Spectre Folio and HP Spectre x360 in the country. It has also signed a pact with Andhra Pradesh Innovation Society and Andhra Pradesh Economic Development Board to build a Center of Excellence to accelerate adoption of 3D printing.
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