Managed Wi-Fi Solutions for Retail and Restaurants
By MYBRANDBOOK
Brick and mortar retailers and restaurants are facing tremendous competition from online giants while having to quickly adapt to fast-changing customer needs. The rapidly expanding ownership of smartphones and other handheld devices is revolutionizing the retail and restaurant industries. Consumers are increasingly relying on Wi-Fi as part of their digital journey and purchasing decision process.This necessitates the WLAN (Wireless LAN) network to be right-sized, secured, ubiquitous, and support BYOD (Bring your own device) for both employees and guests with specific access rights for each category.
In the restaurant and retail spaces, leveraging Wi-Fi to engage customers and monetize IT infrastructure are becoming important parts of the commercial strategy. This raises the importance of being able to ensure the reliability of Wi-Fi networks for dependable data, allowing the collection of customer data. In turn, well-managed Wi-Fi enables the collected data to be made relevant and translated into actionable insights and tangible business outcomes.
However, many IT teams are having a challenging time coping with the pace of change, the increase in technological complexity and their internal customers’ demands. Diversity and proliferation of devices, range of operating systems, security threats, new business requirements, technology lifecycle, and upcoming IoT - all represent considerable challenges for understaffed IT departments who are struggling to keep up. Thus, retailers and restaurants are increasingly resolving to outsource the complete management of their Wi-Fi access and infrastructure to service specialists in order to refocus their attention on managing their core business.
The rapid rise of new disruptive technology trends - cloud, social media and mobility - has added a new dimension to business operations. Connectivity is now the most critical factor for running a competitive business.To get an enterprise - grade WLAN service for 100% secure and seamless connectivity, businesses are required to outsource their WLAN design, installation and management to a professional technology partner.
Managed Wi-Fi offers business owners another way to reach their customers. Videos, promotions, surveys, and other types of content can be displayed on the page customers see when they connect to the network, serving as a digital engagement tool for a business to deliver messages. One of the biggest benefits a business receives by offering public Wi-Fi is the potential to develop deeper relationships with customers and the capacity to improve its understanding of customer interests.
BREAKING NEWS
TECHNO TRENDS
Legal Battle Over IT Act Intensifies Amid Musk’s India Plans
The outcome of the legal dispute between X Corp and the Indian government c...
Wipro inks 10-year deal with Phoenix Group's ReAssure UK worth
The agreement, executed through Wipro and its 100% subsidiary,...
Centre announces that DPDP Rules nearing Finalisation by April
The government seeks to refine the rules for robust data protection, ensuri...
Home Ministry cracks down on PoS agents in digital arrest scam
Digital arrest scams are a growing cybercrime where victims are coerced or ...
E-Magazine
TECHNOTAINMENT
Hrithik Roshan to endorse RuPay as Brand Ambassador
RuPay is reportedly planning to feature Bollywood superstar Hrithik Rosha
India Today Group launches – AI Pop Stars
Staying true to our industry leadership position in using cutting-edge tech
MOVERS & SHAKERS
TelioLabs ropes in Phaniraj V A as the Group CEO
TelioLabs has announced the onboarding of Phaniraj V A as its new Group CE
Wipro Appoints Amit Kumar as Managing Partner and Global Head
Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO), a leading technology s
OPEN YOUR EYES
INTERVIEWS
Autodesk continually pushing the boundaries in the Design and
Autodesk’s vision is of a better world designed and made for all. It inte
In India, 88% of Indian business leaders are planning to inves
As we move through 2024, it has become increasingly clear that AI is not ju
HOT PICK
MSI Announces the availability of RTX 50 series of laptops in
MSI, the innovative computing manufacturer in gaming, creator
Nothing Phone (3a) goes on sale today, starting at Rs 19,999
The phone was launched on March 4, featuring a 50MP main, ultra-wide, and t
MAKE IN INDIA BRANDS
LENOVO INDIA PVT. LTD.
INFOSYS TECHNOLOGIES PVT. LTD.
ADITYA INFOTECH LTD.
PDRL - Passenger Drone Research Pvt. Ltd.
EMINENT CIO'S OF INDIA
ICONS OF INDIA
Icons Of India : Dilip Asbe
At present, Dilip Asbe is heading National Payments Corporation of Ind...
ICONS OF INDIA : SHAILENDER KUMAR
Shailender Kumar is senior vice president and regional managing direct...
Icons Of India : Debjani Ghosh
Debjani Ghosh is the President of the National Association of Software...
PARTNER SPEAKERS
PSU
CERT-IN - Indian Computer Emergency Response Team
CERT-In is a national nodal agency for responding to computer security...
TCIL - Telecommunications Consultants India Limited
TCIL is a government-owned engineering and consultancy company...
ITI - ITI Limited
ITI Limited is a leading provider of telecommunications equipment, sol...
VIDEOS
Top 25 Brands
Global Indian industry
Indian Tech Talent Excelling The Tech World - George Kurian, CEO, Netapp
George Kurian, the CEO of global data storage and management services ...
Indian Tech Talent Excelling The Tech World - Rajiv Ramaswami, President & CEO, Nutanix Technologies
Rajiv Ramaswami, President and CEO of Nutanix, brings over 30 years of...
Indian Tech Talent Excelling The Tech World - NEAL MOHAN, CEO - Youtube
Neal Mohan, the CEO of YouTube, has a bold vision for the platform’s...
ITFORUM 2025
CMO of the Year
WOMEN LEADERSHIP
IMAGE GALLERY
TRENDS IN TECHNOLOGY
MORE VIDEOS
ADVERTISEMENTS
TECHNOLOGY DISRUPTION
UNICORNS REVOLUTIONISING
of images belongs to the respective copyright holders
