Premium electronics brand Innelo, powered by iVOOMi, has launched its first smartphone Innelo 1 with an aim to develop and bring “Innovation for Everyone”. Innelo 1 is the first smartphone in the sub-Rs.8K category to feature a Notch Display. The smartphone sports a 5.86” HD+ Display with 19:9 aspect ratio. Incredulously priced at Rs.7,499, Innelo 1 is available exclusively on Amazon starting 18th September, 2018.

With an eye for detail, the Innelo 1 is reflective of a lifestyle that stands true to the global nature of millennials who are innovators in the truest sense. The device is built solid, yet has a lightweight design. Its compact build and 2.5D Curved Glass gives it a premium look and makes it very easy and comfortable to hold and use with one hand. The curved design of the smartphone accentuates the visually appealing FullView display that comes with a resolution of 1520x720 pixels and provides a seamless viewing experience to the users. Great for photography enthusiasts, the smartphone features a 13MP Rear camera with 5P Lens, a Samsung sensor and a soft flash for low light photography. The front facing camera, on the other hand, is a 5MP camera with 4P Lens. The phone also comes with additional camera features such as Portrait Mode, Time Lapse, 6 Level Beauty Mode, Face Cute, etc.

Already acknowledged and loved for its distinguished products in the global market, Innelo is all set to leave its mark in India by bringing trends-based technology at disruptive prices. Innelo 1 – the first product completely lives up to the ideology of the company. To set foot in the market, Innelo plans to invest $10 million in the initial first year of its operations.

Ashwin Bhandari, CEO, Innelo India, says, “As companies climb the competitive ladder, Innelo is our yet another initiative to bring the best of technology at reasonable prices. Innelo 1 has been designed exquisitely with leading-edge technology that fits the expectations of the urban and young consumers. It provides a complete high-end smartphone experience to the users. With Innelo, we aim to bring the technology which is currently being offered in the mid-segment (Rs.20,000-Rs.25,000) and offer it to our customers within the price range of Rs.7,000-Rs.13,000, making innovation accessible to all.”

The smartphone features facial recognition software to unlock the device via the phone’s front facing camera and a rear fingerprint sensor for added security. The smartphone is backed by a 3,000mAh battery and runs on Android 8.1 Oreo on top of SmartMe OS 3.0 with 1.3GHz MTK Quad Core Processor. Packed with 2GB RAM paired with 16GB ROM expandable up to 128GB via a Micro SD card, the smartphone is available in four vibrant colour variants, namely – Persian Red, Pacific Blue, Platinum Gold and Midnight Black.

The Innelo 1 is a dual SIM smartphone with other connectivity options like Wi-Fi, GPS, Bluetooth, USB, 3G and 4G (with support for Band 40 used by some LTE networks in India). The product has been assembled and packaged in India. The sales will be skillfully supported by a dedicated network of 500+ service centres across the country.