Tio 25 Brands 2018: JIO
By MYBRANDBOOK
Reliance Jio Infocomm Limited or Jio is an LTE mobile network operator in India. It is a wholly owned subsidiary of Reliance Industries headquartered in Navi Mumbai, Maharashtra that provides wireless 4G LTE service network (without 2G/3G-based services) and is the only ‘VoLTE-only’ (voice over LTE) operator in the country which lacks legacy network support of 2G and 3G, with coverage across all 22 telecom circles in India. Reliance Jio played a key role in increasing 4G penetration in India, helping the rural population get 83 million 4G subscriptions out of the total 238 million 4G subscribers by December 2017
The early adaptors were leveraged by Jio primarily in the urban space and as incumbent operators got ready with their 4G in full scale, they focused on rural markets to look for growth and Jio Phone to play a critical role in increasing the penetration of Jio 4G services in rural India.
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