Most Trusted Brands 2022 : INTEL
By MYBRANDBOOK
KEY DIFFERENTIATOR: Intel is best known for developing the microprocessors found in most of the world's personal computers. The multinational technology company is also the world's largest manufacturer by revenue of semiconductor chips, a product used in most of the world's electronic devices. Intel is working relentlessly to unleash the potential of data, leading to more capable and efficient networks and pervasive AI across smart devices.
PRODUCTS & SERVICES: Intel supplies microprocessors for computer system manufacturers such as Acer, Lenovo, HP, and Dell. Intel also manufactures motherboard chipsets, network interface controllers and integrated circuits, flash memory, graphics chips, embedded processors and other devices related to communications and computing.
BRAND VISIBILITY: Intel’s strategy is to deliver the world's best semiconductors for an increasingly data-centric world. Over the last few years, the company has initiated a transition from being a PC-centric company to a data-centric one and expanded their product offerings in order to seize new market opportunities. Coupled with its massive distribution channel, and its branding and marketing moves, Intel has managed to penetrate the market much better than any other organization. Intel’s net worth is around $160 billion.
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