Innovation is the Differentiator
By MYBRANDBOOK
PUNIT RASTOGI
CIO
Orient Electric
PROCESS TECHNOLOGIES, EQUIPMENT, PLANTS, AND SYSTEMS
A distinguished name in the Indian fan industry for more than 60 years, Orient Electric has today established itself in the market as a one-stop brand for lifestyle electrical solutions which include Fans, Lighting, Home Appliances and Switchgears. One of our philosophy is to learn and grow. We also focus a lot on Innovation. We have a separate R&D Department which keep on providing lots of innovative solutions Recently, we have launched EyeLuv LED Bulbs which is first and unique in India till date. We have realised that lots of people are complaining of headache in the office and at home. That means, What you can’t see may beHurting your Eyes.
DO YOU KNOW THAT LED LIGHTS HAVE INVISIBLE FLICKER?
Flicker is constant fluctuation of light output. It can be divided into two kinds: Visible and invisible.While visible flicker can be seen by naked eye, invisible flicker cannot be seen and is harmful to your overall eye health.
ADVERSE EFFECTS OF INVISIBLE FLICKER IN LED LIGHTS
LED lights with high flicker rate may lead to various health complications.Prolonged exposure to flicker emitted by LED lights leads to:
1. Headache
It is common to experience throbbing headaches when you’re exposed to invisible flickering of LED lights. Prolonged exposure can aggravate these headaches and lead to even migraine. These conditions may often be accompanied by nausea and visual disturbances
2. Eye Strain
Prolonged exposure to invisible flicker of lights can cause asthenopia. The symptoms of this condition are eye strain, fatigue, blurred vision, and diminished sight-related task problems. In the long run, this can have serious impact on your eye health.
3. Mental Fatigue
Pupil in our eyes are like the focus lens in a camera. It keeps on adjusting to the invisible flicker of the LEDs and this constant adjustment causes stress and adversely affects your mental health and capacity. It can tire you out and reduce your cognitive abilities. Not only does it slow you down mentally, but it also makes you sluggish physically.
4. Optical Effects
It is no secret that exposure to flickering lights for an extended period of time has negative optical effects. The most common symptom is reduced visual acuity, which leads to weak temporal vision, frequent headaches and eye pain.
Since, this product reached to mass population by marketing & advertisements (MS Dhoni is our Mascot). As we learned recently in the “Finance for non-finance executives” program in DMS, IIT Delhi, we now realised the true power of Innovation for any organization. This product has high potential to impact Organization’s top line in this financial year.
BREAKING NEWS
TECHNO TRENDS
Download masked Aadhaar to improve privacy
Download a masked Aadhaar from UIDAI to improve privacy. Select masking w...
Sterlite Technologies' Rs 145 crore claim against BSNL rejecte
An arbitrator has rejected broadband technology company Sterlite Technolog...
ID-REDACT® ensures full compliance with the DPDP Act for Indi
Data Safeguard India Pvt Ltd, a wholly-owned subsidiary of Data Safeguard ...
Happiest Minds brings in an innovative GenAI chatbot
Happiest Minds Technologies has announced the new GenAI chatbot - ‘hAPPI...
E-Magazine
TECHNOTAINMENT
Salman Khan trolled for singing with B Praak at Anant Ambani's
To celebrate Mukesh Ambani's youngest son Anant Ambani’s 29th birthday
Disney+ Hotstar wins the Best OTT Platform of the year
Film Critics Guild and Group M Motion Entertainment, in collaboration with
MOVERS & SHAKERS
SISL elevates Ankita Wadhawan as CEO—End User Computing
The IT service provider, SISL in a LinkedIn post announced the elevation
InfoVision appoints Radhika Venkatraman to its Advisory Board
Global digital services company, InfoVision has announced the appointment
OPEN YOUR EYES
INTERVIEWS
Autodesk investing in emerging Design & Make technologies to d
Autodesk partners with leading companies in a variety of industries, includ
India continues to be a key contributor in Hitachi Vantara’s
The brand strategy of Hitachi Vantara is tied to further expanding the Hita
HOT PICK
Canon India Introduces 4K Remote PTZ Camera Controller & 4K In
Canon India, a leading company in digital imaging solutions, further solidi
Dell Technologies launches the new consumer and gaming portfol
Dell Technologies has unveiled its newest line of AI-enabled consumer PCs
MAKE IN INDIA BRANDS
DELL TECHNOLOGIES INDIA PVT. LTD.
FINOLEX INDUSTRIES LTD.
OPTIEMUS INFRACOM
TP-LINK INDIA PVT LTD.
EMINENT CIO'S OF INDIA
ICONS OF INDIA
Technology Icons Of India 2023: Honorary Prof. N. Balakrishnan
Prof. N. Balakrishnan is an Indian aerospace and computer scientist. H...
Technology Icons Of India 2023: Madhabi Puri Buch
Madhabi Puri Buch is the chairperson of the securities regulatory body...
Technology Icons Of India 2023: Dr. Sanjay Bahl
Sanjay Bahl is currently with the Indian Computer Emergency Response T...
PARTNER SPEAKERS
PSU
Aadhaar: Architecting the World's Largest Biometric Identity System
The Unique Identification Authority of India (UIDAI) is a statutory au...
Leading company into fertilizers in the country
NFL is a dynamic organization committed to serve the farming community...
BEL leveraging next generation technologies to keep the country ahead in Defence space
Bharat Electronics Limited (BEL) is a Navratna PSU under the Ministry ...
VIDEOS
Top 25 Brands
Value-Added Distribution
FORTUNE MARKETING PVT. LTD.
Delhi based Fortune Marketing, An ISO 9001:2008 company, distributes ...
SUPERTRON ELECTRONICS PVT. LTD.
Supertron deals in servers, laptops, components, accessories and is a...
RAH INFOTECH
RAH Infotech is India’s fastest growing technology value added dist...
ITFORUM 2024
WIITF 2024
CMO of the Year
WOMEN LEADERSHIP
EMINENT CIO's OF INDIA
TRENDS IN TECHNOLOGY
MORE VIDEOS
ADVERTISEMENTS
TECHNOLOGY DISRUPTION
UNICORNS REVOLUTIONISING
