Users get duped by fake Flipkart Ads on UC Browser
By MYBRANDBOOK
The home grown e-commerce company, Flipkart has been hit by scammers. The fraud cams to surface through a Twitter user. The user brings to light that on the UCBrowser browsing app on Android, ads showing discounted mobile phones have been making rounds with the tag of Flipkart.com and Flipkart Assured. When clicked, the advertisements are directing the user to a website, which has the look and feel of the official Flipkart website. But the reality is that it’s just a phishing scam.
The fraud was first uncovered when Twitter user, Kartic Rakhra’s “grandfathers attendant (in his early 20s) came to me to asking why @Flipkart was only allowing him use @Paytm to make a purchase.”
The requirement of using payment mode as Paytm only on Flipkart triggered the alarm forcing Rakhra to troubleshoot whether the attendant was getting duped. It is a known fact that buyers on Flipkart and Amazon platforms cannot make a payment from the Paytm wallet directly.
Rakhra found that the attendant was getting directed to a phishing app via an advertisement. The site was customized for users when opened on the UC browser. The site was tempting customers with deep discounts. In return, they were demanding an advance via Paytm. These ‘deals of the day are enticing enough to trap anyone who is not aware of cybercriminals roaming on the internet.
Flipkart accepted increasing incidents of rampant online scams. It has also come up with dedicated Brand Protection Council to “assess, monitor, report and take legal action against perpetrators of such fraudulent activities as well as take preventive measures through systems, technologies and customer education.”
Post the incident, the UC browser has also confirmed that it has taken down the ad which was misusing the legal rights and interests of buyers. “Launched an internal review of the advertising mechanism that led to this. User experience and benefit remain our top priority,” said UC ads team.
BREAKING NEWS
TECHNO TRENDS
Download masked Aadhaar to improve privacy
Download a masked Aadhaar from UIDAI to improve privacy. Select masking w...
Sterlite Technologies' Rs 145 crore claim against BSNL rejecte
An arbitrator has rejected broadband technology company Sterlite Technolog...
ID-REDACT® ensures full compliance with the DPDP Act for Indi
Data Safeguard India Pvt Ltd, a wholly-owned subsidiary of Data Safeguard ...
Happiest Minds brings in an innovative GenAI chatbot
Happiest Minds Technologies has announced the new GenAI chatbot - ‘hAPPI...
E-Magazine
TECHNOTAINMENT
Salman Khan trolled for singing with B Praak at Anant Ambani's
To celebrate Mukesh Ambani's youngest son Anant Ambani’s 29th birthday
Disney+ Hotstar wins the Best OTT Platform of the year
Film Critics Guild and Group M Motion Entertainment, in collaboration with
MOVERS & SHAKERS
SISL elevates Ankita Wadhawan as CEO—End User Computing
The IT service provider, SISL in a LinkedIn post announced the elevation
InfoVision appoints Radhika Venkatraman to its Advisory Board
Global digital services company, InfoVision has announced the appointment
OPEN YOUR EYES
INTERVIEWS
Fire-Boltt innovates and introduces newer categories to make i
One of the biggest strengths and focus area of Fire-Boltt is innovation. Wi
CommScope celebrates its 25 years of legacy in India by contin
A strong brand must also reflect the company values and speak exactly what
HOT PICK
Canon India Introduces 4K Remote PTZ Camera Controller & 4K In
Canon India, a leading company in digital imaging solutions, further solidi
Dell Technologies launches the new consumer and gaming portfol
Dell Technologies has unveiled its newest line of AI-enabled consumer PCs
MAKE IN INDIA BRANDS
HP INDIA SALES PVT. LTD.
QUICK HEAL TECHNOLOGIES PVT. Ltd.
HAVELLS INDIA LTD.
CENTRE FOR DEVELOPMENT OF TELEMATICS
EMINENT CIO'S OF INDIA
ICONS OF INDIA
Technology Icons Of India 2023: Lt Gen (Dr.) Rajesh Pant (Retd.)
LT Gen(Dr.) Rajesh Panth (Retd.), National cyber security coordination...
Technology Icons Of India 2023: Mukesh D. Ambani
An Indian billionaire businessman Mukesh Dhirubhai Ambani is currently...
Technology Icons Of India 2023: Bhavish Aggarwal
Ola CEO Bhavish Aggarwal had formed Ola-India’s largest mobility pla...
PARTNER SPEAKERS
PSU
NIC bridging the digital divide and supporting government in eGovernance
The National Informatics Centre (NIC) is an Indian government departme...
C-DAC keeps India ahead in IT & Electronics R&D space
Centre for Development of Advanced Computing (C-DAC) is the premier R&...
RailTel connecting every corner of India
RailTel is an ICT provider and one of the largest neutral telecom infr...
VIDEOS
Top 25 Brands
Value-Added Distribution
INGRAM MICRO INDIA PVT. LTD.
Ingram Micro India, a large national distributor offers a comprehensiv...
M. TECH SOLUTIONS (I) PVT. LTD.
M.Tech is a leading cyber security and network performance solutions ...
ACCERON INFOSOL PVT. LTD.
It is a leading value added distributor in the IT security space and h...
ITFORUM 2024
WIITF 2024
CMO of the Year
WOMEN LEADERSHIP
EMINENT CIO's OF INDIA
TRENDS IN TECHNOLOGY
MORE VIDEOS
ADVERTISEMENTS
TECHNOLOGY DISRUPTION
UNICORNS REVOLUTIONISING
