Jivi Mobiles has strengthened its presence by setting up a manufacturing unit. This is as per the company’s response to the Prime Minister Modi’s call of “Make in India” initiative. The company has begun its manufacturing operations in its first fabrication unit in Delhi.
Jivi Mobiles took a major step in the direction of realizing Prime Minister Narendra Modi’s vision of “Make in India” by setting up two new facilities with a phased investment of Rs.200 crore. Jivi Mobile’s first factory is in Mahipalpur, New Delhi built up on an area of 16,000 sq. ft. which would cater to North and East India demand of Jivi Mobile phones.
“It gives us great pleasure to accomplish what we had aimed for in phase I. Team Jivi looks forward to serving the North and Eastern markets in India. The facility in Mahipalpur has one of the best set-ups in mobile manufacturing with high-tech equipments and automated process. This investment of Rs.200 crore in our manufacturing units would have a capacity to generate employment for nearly 1,000 skilled workers over a period of time. With its affordable handsets starting from Rs.699 – Rs.1,199, the company proposes to tap the huge potential for feature phones in the country in the days to come,” said Pankaj Anand, CEO, Jivi Mobiles.
The first facility has an installed capacity of manufacturing 7 lakh phones per month with the current manpower of 300+ employees. With 8 operational assembly lines, Jivi Mobiles, along with its feature phones, manufactures battery, chargers and hands-free in India. The aim is to cut the cost on import duty which is 12.5% currently.
The second facility of Jivi Mobiles which is located in Lonavala, Maharashtra to cater to the South and Western parts of the country, would become operational in the coming months.